WooCommerce is the most popular ecommerce solution for WordPress by some margin. With over 4 million active installs, a 4.6 user rating on WordPress.org, and an army of happy, loyal digital store owners, it certainly is as good, if not better than Shopify.
Other articles: Why Woocommerce Is Great For Your Online Business
What’s more, as of June 2019, WooCommerce powers 22% of the top one million ecommerce sites. Ecommerce sales are booming, so if you’re looking to open up shop on your WordPress-powered website, going with WooCommerce is one of the best decisions you could make.
So, you’ve done that, but how can you get WooCommerce up and running up your website? Well, like this;
- Install the Woocommerce plugin
Head to the ‘plugins’ section of your Wordpress dashboard and type in ‘woocommerce’ into the search bar and it’ll be the first result.
- Proceed To The Setup Wizard
After installing WooCommerce, you’ll need to walk through a setup wizard to set up your store details such as address, industry, product types etc.
- Review Your Other Store Settings
Once you’ve set up your store, you’ll see the remaining settings
- Store details (address, industry, product types etc)
- Set up tax
- Personalise my store
- Add Your Products
It’s likely you’ll need to revisit this section multiple times (which you can also do from the product dashboard) depending on your ecommerce model, but from here you can add your products from a template (physical, digital and variable products), manually, .CSV upload or by importing it from another service (uses Cart2cart).
- Attach Your Payment Gateways
This is where you connect your payment gateways. This is essential to actually getting paid. This author is a big fan of Stripe for many reasons mainly due to its ease of set-up, mass acceptability and online tools.
- Set up your tax
If you’re a registered business with a tax code, you can set that up in this section. You can also install Jetpack if you wish, but it’s optional. You don’t actually need it to run the store, but Woocommerce recommend it.
Thats it! Your Woocommerce plugin is essentially set-up. As advised there are a plethora of settings and things to setup/change in the products section such as coupon codes, shipping and photos.
WooCommerce is, beyond a shadow of a doubt, the best free ecommerce solution for WordPress. On the outside, the plugin has phenomenal stats. However, it’s only when you dig deeper into the plugin’s many options that its true power is revealed.
Whether you’re worried about the quality of your website, or you’re ready to get WooCommerce agencies working for your business, don’t miss out on the opportunity to grow your brand while making your workload smaller through well-optimised e-commerce content.
MWB are a development agency specialising in Woocommerce and ecommerce stores. Our experienced team are specialists in delivering ecommerce solutions, bespoke web design and engaging, high converting Woocommerce websites that align with your business goals.
Check out our sister company MWB Digital, a digital agency focusing on maximising sales through your online shop via enhanced user experience, digital strategy, effective email campaigns, conversion rate optimisation and content-led marketing that powers your ecommerce platform.